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Basic Color Theory of Design

This section introduces the elementary vocabulary that is essential in designing with color. Many students don't realize there are many THEORIES of Color that we utilize in the visual communication field. Color Theories change based on how an illustration, photograph, or design will be seen, printed or even where & how often. Without a solid foundation of Basic Color Theory, you will not be strong at utilizing the next theories.

Vocabulary for Basic Color Theory

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  • Triad
  • Primary
  • Secondary
  • Tertiary
  • Warm vs Cool
  • Analogous
  • Complimentary
  • Monochromatic
  • Tint
  • Shade
  • Neutral Gray

~ BASIC COLOR WHEEL ~
Project Sheet PDF

Competency:
#404- Demonstrate theoretical points of Basic Color Theory, #405- Utilize traditional color theory concepts and terminology & #30603 Produce illustrations in Colored Pencils

Objective:
• Utilizing water colors, the paper wheel provided, traditional color theory concepts and terminology, the student will paint a basic 12-step color wheel to the criteria detailed in the PDF.
• Utilizing the given measurements, restricted color schemes & colored pencils, the student will illustrate showcasing knowledge of all traditional color theory to be evaluated by the criteria detailed in the PDF.


Project:
1st - Please follow careful directions from the demonstration & then guided application to paint the BEST color wheel. Please remember, it doesn't matter how many times it may take you to master your perfect color wheel. Concentrate on both the correct way to use the water colors as well as all the vocabulary we have gone over.

2nd - Please meticulously follow all measurements & directions from our guided application (demonstration) to layout your template for the Restricted Color Project. As a group, we will all be practicing the correct use of the drafting equipment, reviewing measurements as well as Color Theory Vocabulary which is ALL necessary for the Final Restricted Color Project. This Final will be done on supplied Vellum Bristol Board.

Key Points
From Class Lecture & any related Web Sources

  • Triad
  • Primary
  • Secondary
  • Tertiary
  • Warm vs Cool
  • Analogous
  • Complimentary
  • Monochromatic
  • Tint
  • Shade
  • Neutral Gray

http://www.colormatters.com/colortheory.html

http://members.cox.net/mrsparker2/intro.htm

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